Online software company announces expansion, new jobs

Staff Report

INDIANAPOLIS – A company that develops online training software announced Thursday that it is expanding its Indianapolis headquarters and will more than double its staffing by 2020.

Executives of Lessonly joined Gov. Eric Holcomb in announcing plans to add 102 new high-wage jobs.

“Entrepreneurs are finding success here and propelling Indiana to the forefront of technology and innovation,” Holcomb said in a statement. “Lessonly is a true example of the way Hoosiers identify and solve 21st Century challenges for businesses across the nation. Because of companies like Lessonly, all eyes are on Indiana, and I’m excited to see what the future holds for Lessonly and for our growing tech sector.”

Lessonly was co-founded in 2012 by Max Yoder to develop customized training software for sales and support teams. Customers include NBC News, Trunk Club, Ibotta and Thumbtack.

“We’re extremely proud to call Indianapolis home,” Yoder said in a statement. “We’re working hard to reimagine training software for millions of people across the globe, and this city is our bedrock.”

Lessonly has committed to investing about $2 million in the business over the next five years, which includes plans to enhance its current facility at 407 Fulton St. in Indianapolis.

According to the Indiana Economic Development Corporation, Lessonly has doubled in size every year since its founding and currently has 83 full-time employees. The company is currently hiring for sales, product and engineering, business development and others roles, which are expected to offer salaries 50 percent than the state’s average.

IEDC has offered Lessonly up to $1.1 millions in conditional tax credits and up to $200,000 in training grants based on the company’s job creation plans. These incentives are performance based, meaning until Hoosiers are hired, the company is not eligible to claim incentives. is a news website powered by Franklin College journalism students.

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